Appreciating the horse. Always.

Landor
Equestrian

Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian business cards – rustic refined stationery design by TL Design Co”
Client
Landor
Industry
Equestrian & Rural Lifestyle
Role
Brand Strategy, Identity, Collateral
Year
2025

Landor Equestrian honours the quiet strength of horse and land – a brand rooted in connection, respect, and legacy.

Project Overview

TL Design Co. partnered with founder Cherry Brennan to create an identity that captures the spirit of horsemanship with both grit and grace. The result is a brand where rustic textures meet refined detailing, expressing authenticity and reverence for the horse in every line.

The identity system pairs timeless typography with a grounded, earthy palette inspired by the red soil and raw beauty of rural Australia. A versatile logo suite and cohesive visual language extend seamlessly across stationery, apparel, signage, and digital touchpoints, giving the brand a strong yet soulful presence that feels handcrafted and enduring.

Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system Landor Equestrian business cards – rustic refined stationery design by TL Design Co
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Equestrian branding system – visual identity design by TL Design Co
Equestrian branding system – visual identity design by TL Design Co
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system
Landor Equestrian apparel – embroidered shirts and jackets featuring equestrian logo
Landor Equestrian apparel – embroidered shirts and jackets featuring equestrian logo
Landor Equestrian apparel – embroidered shirts and jackets featuring equestrian logo
Landor Equestrian apparel – hats featuring equestrian logo
Landor Equestrian apparel – wristbands featuring equestrian logo
Landor Equestrian website design
Landor Equestrian website design
Landor Equestrian brand identity design by TL Design Co – refined equestrian logo and visual system

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Let’s work together on your unique project.

Connect Start a project
1300 833 774 [email protected]

TL Design Co. acknowledge that we live and work on the lands belonging to the Whadjuk people of the Noongar nation. We pay our respects to the traditional owners and elders of Noongar boodjar and any lands to which we may travel.